Even if you have made a good site with good content, good navigation everything, unless and until people know about it is of no use . To make it popular it has to have good ranking in serp as people generally go till 2-3 page, your site appear within top 20 . For this having good quality backlinks is one of the major criteria. More the no. of back links, more is its PR and more frequently the chances that your site will be crawled and hence help in getting better position in SERP's.
The backlink or inbound link is the link of your website placed in another site. Getting quality backlinks to your website is very important because it helps to increase page rank of your website which helps in boosting its ranking in search engines for particular keyword.
The quality backlinks are the links that come from the websites related to the topic of your website. The higher page rank of the site will help your website in ranking better.
There are ways of getting quality backlinks from high page rank websites. One is free method through which you can get one way links and other is paid. Some sites will ask you for some fee to keep link of your site in their site. This amount may be sometimes too much to afford.So you can always go for alternate free yet effective ways to get quality back links. Those are:
1. Forum posting
Forums are the online communities where you can share your ideas and views about any topic you are interested but before giving any comments you need to have proper knowledge about it.For this you can first of all start with answering any problem posted on the forum. Once you get an idea of how to answer and other members also gain interest in you you can go ahead and start a topic. The idea is to share valuable information with other participants. Also you have an option to advertise your website. At the bottom of every post there is a option where you can place links to your websites. The more topics you post or answer, the more backlinks to your website you get.You are building trust to other forum members and at the same time building traffic to your site. Search engines index even message boards. So if you are posting a lot in forums, you may achieve a great rank and you will be able to drive more traffic to your site.
2. Articles distribution
Writing articles is a great way to brand your business, giving people valuable information and earn their trust. These articles are also a great source of good quality backlinks to your website. Normally at the bottom of every article you publish, there is a resource box in which you can include a short biography about yourself and links to your website. This way you can get good quality backlink to your website because article directories usually have high PR.
3. Directory submission
There are lots of free directories available that will accept your listing. You can choose the proper category for your website and submit your website for consideration. The more directories you submit your site, the more backlinks your website will receive.
4. Blogs and websites comments
Posting comments on blogs is great idea not only to express your opinion about the post you're commenting but also to get backlink to your website. Many blog owners lets you put the link of your website whenever you write some comment. This way you can get backlinks from high ranked blogs.
In a similar way you can post your comments on websites related to your topic. Many of them include guest book where you can put your comments together with a link to your website.
The above ways to get quality back links are really effective and will cost you nothing.
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